Business Innovation. Market Evolution. This breakout podcast applies 'Survival of the Fittest' to the world of corporate strategy, featuring conversations with the pioneers defining industry frontiers. Our debut season ranked in Spotify’s top 9% of all new global shows. Stop adapting—start outcompeting.
Evolution by Design:
Synthesizing Cross-Industry Innovation
unNatural Selection explores how innovation has become evolution by design—accelerated, intentional, and driven by human choice. Through the lessons of today’s pioneers, we uncover how these forces are shaping the future of business and humanity.
** This podcast is a living thesis on innovation strategy. The best place to start is a Synthesis Episode (Episodes 25 and 46)
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Podcast interviews on strategy and breakthrough innovation
Open Source Biotech: Building Symbiosis in the Biotech Ecosystem
Reinvention Strategy: Revvity's Data Strategy for the Future of Life Sciences
Tribal Leadership: How Culture Creates Champions
Gems in the Shadows: Innovating Against Youth Homelessness
Educating for the Unknown: Shaping America’s Next Leaders
Redefining the Journey: When Genes Are the Start, Not the Destiny
Self-Driving Science: Powering Innovation in Biology and Medicine
Innovation Infrastructure: The Roots of Democracy Branch Toward Innovation
Strategic Self Disruption: Philips’ Journey of Reinvention
Zip Code Health: Innovation, Nutrition, and Building Resilient Communities
Recoding Life: How CRISPR and AI Free Us from Inherited Destiny
Immune Imprinting: Antibody Breakthroughs in the War on Illness
Scaling Signals: Verily’s Strategy and Vision
Radical First Principles: Intelligence Eats Reality One Neuron at a Time
Competitive Resilience: Thriving as a World-Class Soprano
Biology as a Service: From Extinction to Immortality
Predict the Unthinkable: Cybersecurity and the Collapse of Trust
Innovation Leadership: Robert Langer on Impact-Driven Innovation
Written perspectives on business evolution
Kodak’s Digital Paradox: Inventing the Future but Losing the Race
Footwear, Cell Therapy, and the Common Code of Innovation

unNatural Signals v1: How Innovation Creates a New Evolution