Primary Care: Amazon Health • Andrew Schutzbank

Back to Basics

What if innovation isn't just about finding the next breakthrough—but knowing which ideas to stop?

Andrew Schutzbank has built a career doing exactly that: spotting bad assumptions, challenging teams before they waste time, and redirecting innovation toward what can actually work.

We explore the tension between avoiding mistakes and pursuing blue-ocean opportunities; why healthcare needs to streamline its blocking and tackling before chasing moonshots; and why solving seemingly basic problems—like actually getting the medicine into the patient—can be some of the most consequential innovations of all.

Because sometimes the smartest innovation is solving the problem everyone else overlooked.

Nic Encina

Global Leader in Precision Health & Digital Innovation • Founder of World-Renown Newborn Sequencing Consortium • Harvard School of Public Health Chief Science & Technology Officer • Pioneer in Digital Health Startups & Fortune 500 Innovation Labs

https://www.linkedin.com/in/encina
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Agentic Development: Prime Radiant • Jesse Vincent